ENGAGE YOUR AUDIENCE

I help B2B tech companies harness the power of content and social media to:

  • Build an unforgettable brand

  • Attract the right audience

  • Turn followers into customers

  • Generate inbound demand

Services

💡

Thought Leadership

Craft a distinct message and consistently distribute it to your ideal customers. You’ll build a successful brand that carries over to your company.

📝

Content Creation

As a longtime tech journalist and editorial director, I produce clean, lively content in a wide variety of formats — from blogs and case studies to white papers and ebooks.

📣

Social Media MANAGEMENT

Meet your customers where they are with insightful posts that build brand affinity. Repurpose successful content to reach new audiences through new channels.

🖥️

Website Copywriting

Convert visitors into leads with attention-grabbing copy. Speak to your customers’ biggest problems and show them why you’re the best choice to solve them.

ABOUT COLIN

I’m a former journalist who has spent the past 18 years in B2B tech content and marketing.

After an 11-year career at TechTarget, where I won multiple ASBPE Azbee Awards of Excellence, I moved to Oracle, working on content, PR and social media.

At York IE, I doubled organic traffic every year and drove hundreds of thousands of impressions through executive thought leadership.

Outside of work, I love traveling with my family, cheering on my Boston and Syracuse sports teams and seeing live music. I’ve been to 83 Dave Matthews Band concerts.

Let’s WORK TOGETHER

Throughout my career, I’ve worked with a wide variety of technologies and related topics, including:

  • end-user computing

  • cloud computing

  • venture capital

  • networking

  • security

  • DevOps

  • SaaS